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Museletter  - April 2005

My Muse

I want to write about a subject I know a lot about this month. Ignorance.  I've got loads of it!  It seems to me that ignorance gets a very bad press, and nobody wants to be its friend. I remember a ditty from my childhood which went: If you don't know what ignorance is, you're ignorant!  Our society puts great value on knowledge, and being ignorant is seen as 'bad'.  I do believe that knowledge is a fine thing, but it seems to me that we have put such an emphasis on it that we are often frightened of looking like we don't know something.  I remember when I was in the music merchandising business, and there was this culture with regard to the latest bands.  If you hadn't seen or even heard of the latest obscure 'indi' band you were, like, just, so uncool, man!

And I see this kind of attitude in many environments I encounter.  People who speak in jargon, to confirm how much they know. We want to 'fit in' and to do that we must know the 'right' stuff. The big problem with this is when we try to cover up and areas of ignorance, because we don't want to lose face or look foolish.  That's when we deny the truth (our ignorance) and try to cover up our perceived weakness.  Often I find that people do in fact have the knowledge, but they are so frightened of looking stupid that they don't give themselves the opportunity to discover more information, they go straight into 'protection' mode.  They stop listening and either panic or try to come up with strategies to avoid looking bad.

It seems to me that ignorance is our natural state.  It's certainly how we came into this world.  But because there is just so much knowledge out there and it's growing faster and faster, the amount we know is tiny and getting smaller.  So let's embrace reality, stop worrying what other people think, and deal with the situation that's in front of us.  It's a far better use of our time and effort.  At least then you may have the opportunity of asking a question in order to gain any knowledge you don't have.  Better than stressing about someone else's opinion.

I believe that the quality of our lives is in direct relation to the quality of our questions.  So use your knowledge and ignorance combined to asking some great questions!

Book Recommendation

Powerful Sleep by Kacper Postawski

I have had a fair amount of feedback regarding this e-book, and I would like to mention a couple of points.  Firstly, I only recommend books that I have read and feel would be of interest or value to my correspondents.  Secondly, some of you have felt put off by the marketing methods employed by the author.  I would agree that it's quite 'American' and some could say 'hard sell'.  What's interesting is our response to it.  Many of us in the UK tend to feel that if they use those tactics, that the product can't be any good.  However, in the States, if you don't use very strong sales techniques, people feel the opposite, that if you're not prepared to shout how good it is, then the product isn't any good!  That's just the result of our different cultures.

What I can assure you is that I have used the system, because I wanted to have more energy and more time to get things done.  So I wasn't put off by the 'in your face' marketing.  I am happy to report that I have had success with it, reducing my sleeping time, and more importantly, increasing my energy, and getting more done.

Should you want to read the first two chapter's free, click on the link below and read them before making up your mind.  After all, what do you have to gain?  What could you do with seven more hours per week?

http://www.powerfulsleep.com/aff/cmd.php?af=189217

Opportunity to Contribute

There is a great website that trades clicks (cost to you zero) for mammograms.  You can click every day, and the site sponsors will donate money for mammograms for women in need.  Why not add it to your favourites and click every day.

http://www.thebreastcancersite.com/cgi-bin/WebObjects/CTDSites

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To have a free trial experience of Dynamic Coaching please call Nick Simmonds on 020 8868 7702 or email nick@dynamiccoaching.co.uk